The Longest Day Turn an Activity You Love into a Way to Fight Alzheimer’s

Alzheimer’s touches us all—whether through a loved one, a friend, or a colleague. That’s why The Longest Day Turn an Activity You Love into a Way to Fight Alzheimer’s is such a powerful and meaningful initiative. It gives every individual the opportunity to take action—by simply doing what they already enjoy. Your Home Sold Guaranteed Realty Advisors is a long time supporter of this great organization. It is with great care that we share this event with you to help join the fight against Alzheimer’s.

Whether you’re into golfing, hiking, pickleball, or even hosting a BBQ, The Longest Day empowers you to transform that passion into purpose. Through creative fundraisers and community-driven events, your efforts support the Alzheimer’s Association’s mission of care, support, and research. 

Let’s explore how you can get involved and make a real difference in 2025 and beyond.

What Is The Longest Day Initiative?

The Longest Day is an annual, worldwide event organized by the Alzheimer’s Association to raise awareness and funds in the fight against Alzheimer’s disease and other forms of dementia. It takes place on the summer solstice, the day with the most light—symbolizing the fight against the darkness of Alzheimer’s.

But participation isn’t limited to just one day—you can host your event at any time of year. The goal is simple: Pick any activity you love and turn it into a fundraiser.

Why It Matters: The Fight Against Alzheimer’s and Dementia

More than 6 million Americans live with Alzheimer’s, and that number continues to grow. By participating in The Longest Day, you become a beacon of hope for families impacted by this disease.

With funds raised through this program, the Alzheimer’s Association is able to:

• Improve early diagnosis and treatment access
  
  
• Fund cutting-edge research initiatives
  
  
• Provide caregiver resources and support groups
  
  
• Advocate for legislation and public policy change
  
  

Your involvement, big or small, helps bring these services to more people—and that’s a cause worth joining.

How You Can Join The Longest Day Movement

Step 1: Get Started Online

Register now at alz.org/TLD and customize your fundraising experience. You’ll receive:

• A personal webpage and URL
  
  
• A custom QR code for event flyers
  
  
• Access to the Participant Center with step-by-step guides
  
  

Use the ALZ Fundraising mobile app to deposit checks, track your progress, and share your campaign on the go!

Step 2: Share Your Story & Build Your Team

Team fundraising builds momentum—and meaning. Invite your friends, coworkers, and family to join your cause:

• Each team member gets their own fundraising page
  
  
• $20 donations earn custom t-shirts
  
  
• Use social media to share stories and updates
  
  
• Set team goals and encourage friendly competition
  
  

Want your story featured on social media or in local media? Submit it to the Alzheimer’s Association media team!

Step 3: Plan Your Event

Choose your date and activity. Then think bigger:

• Form a planning committee
  
  
• Invite sponsors or community groups
  
  
• Host at a local venue, park, or restaurant
  
  
• Consider a challenge fundraiser with other teams
  
  

Popular fundraising options include:

• 50/50 raffles or prize baskets
  
  
• Restaurant dine & donate nights
  
  
• Selling hot dog or BBQ plates
  
  
• Partnering with churches or schools for added exposure
  
  

Creative Fundraising Ideas That Make a Difference

Looking for inspiration? The Alzheimer’s Association offers kickoff webinars on popular activities:

• Golf
  
  
• Pickleball
  
  
• Motorcycle rides
  
  
• Mah Jongg
  
  
• Hiking
  
  
• All-Activity Brainstorming
  
  

These events help you build your plan and connect with others who share your goals.

Support and Resources From the Alzheimer’s Association

You’re never alone in this effort. The Alzheimer’s Association provides:

• One-on-one coaching and planning
  
  
• Event toolkits, supply requests, and social media graphics
  
  
• A vibrant Facebook Group where you can share ideas and event flyers
  
  
• Personalized support from your TLD Manager, Betsy Brown (📧 bembrown@alz.org | 📞 864-699-0623)
  
  

The Year-Round Power of The Longest Day

While The Longest Day is officially tied to the summer solstice, your event can happen any time of year. Every fundraiser brings visibility to the cause and contributes to the larger movement to ENDALZ—the Alzheimer’s Association’s bold mission to end Alzheimer’s disease once and for all.

Frequently Asked Questions

1. Do I have to host my event on the summer solstice?

No! You can plan your event for any date that works for you.

2. Can I choose any activity for my fundraiser?

Absolutely—whether it’s golf, painting, dancing, or dog walking, any activity can raise awareness and funds.

3. Do I need a full team to start fundraising?

Nope! You can fundraise solo or build a team later. Every effort counts.

4. How do I use my QR code?

Your QR code links directly to your fundraising page—perfect for flyers, posters, and online sharing.

5. Is there a minimum amount I need to raise?

No minimum, but raising $100+ gets you fundraising perks, including a t-shirt.

6. How do I get support or ideas for my event?

Reach out to your TLD Manager or join the Facebook Group for ongoing inspiration and guidance.

Here at Your Home Sold Guaranteed Realty Advisors we support The Alzheimer’s Association through our referrals.  Help us help the community.  Who do you know considering buying or selling a home that you can refer to our Real Estate sales Team? Not only will they benefit from our award-winning service, but a very worthy cause will benefit as well.  To refer someone, give us a call us at 718-608-4892 or click here to learn more about how we support this cause.